Reveal Mobile turns location signals into audience data and analytics
Increase Mobile CPMs
on Direct Sales
Reveal Mobile’s location-based audience data increases mobile CPMs on all of your ad inventory. Our customers see 200% increases in CPMs, with up to 475% improvements in ad performance.
Retarget Location Based
Audiences on Social Media
“Social Direct” lets sales teams, agencies, and advertisers build custom location based audiences for social media campaigns. The results: 131-633% cost savings, improved campaign performance, and retargeting audiences that can’t be built anywhere else.
The One-Two Punch of Beacons and Lat/Long
It’s not either/or, it’s and. Building location based audiences from beacons and lat/long supercharges campaigns.
Beacons build bigger
Detecting beacons allows publishers to increase the size of their opted-in audience segments
beacons and lat/long nearly
Combining both targeting tactics, using lat/long
AND beacons for location based mobile audiences,
campaign click-through rates (CTR) jump 93%
over using lat/long alone.
Beacons increase accuracy 10x
Numerous studies show that lat/long coordinates from smartphones are accurate to within 100 meters (a football field) only 32% of the time. 68% it's even worse! Garbage location data in, garbage audience data out. Conversely, beacons are accurate to
within 30 meters 100% of the time. This degree
of accuracy drastically improves the quality
of mobile audience segments.