May 12, 2022

Reveal Mobile Launches New Self-Service Software Platform for Out of Home Measurement

Raleigh, NC and New York, NY – Reveal Mobile, the location intelligence and geofencing marketing software company, announced today the launch of a new self-service platform for out of home… Read More ››

April 4, 2022

How to Find the Mobile Ad ID on Apple and Android Devices

The mobile advertising ID, also known as a mobile ad ID or a MAID, is a sequence of alphanumeric characters assigned to a mobile phone or tablet by the device’s… Read More ››

March 2, 2022

How to Run Geofencing Ads with a Programmatic Buy

One of the questions agencies and retailers ask us from time to time is how they can use mobile ad IDs in their Google geofencing ads strategy. The short answer… Read More ››

January 19, 2022

Foot Traffic Attribution and the Digital Marketer

Foot Traffic Analytics – Precursor to Attribution Updated 1/19/2022 Foot traffic analytics is a precursor to foot traffic attribution. To know the impact a campaign has on real-world traffic, marketers… Read More ››

January 3, 2022

How Restaurants Use Location-Based Marketing To Drive Sales

Due to efforts to contain the spread of COVID-19, chains and independent restaurants have been forced to get creative in generating demand and ensuring ticket volumes remain at healthy levels…. Read More ››

November 30, 2021

How to Drive Foot Traffic to Stores for Last-Minute Holiday Deals

Holiday Sales Forecast Social Media and Location Targeting How to Use Facebook Audiences for Your Goals  Selling Geofence Marketing to Stakeholders  Campaign Examples Holiday Sales Forecast Let me jump in… Read More ››

November 10, 2021

How to Overcome High CPMs in Social Media Campaigns

As in-person conferences and industry events have resumed, the Reveal Mobile team has been hitting the road to speak to marketers who are hungry for knowledge about advertising on social… Read More ››

October 5, 2021

Why Reveal Mobile Acquired Mira

We’re Democratizing Marketing Attribution Reveal Mobile’s acquisition of Mira brings us ever closer to fulfilling our mission to democratize attribution for out of home, geofencing, and location-based marketing campaigns, by… Read More ››

Reveal Mobile Acquires Mira to Realize Vision of Attribution for All and Signs Lyft

Raleigh, NC and New York, NY – Reveal Mobile, the results-driven geofencing marketing company, announced today the company has acquired Mira, an out of home (OOH) focused location intelligence company… Read More ››

September 22, 2021

How to Increase Retail Foot Traffic with Geofencing Ads

Geofencing is a powerful marketing strategy used to precisely target audiences within a geographic location and deliver ads relevant to those audiences. Geofencing also includes campaign attribution so marketers can… Read More ››