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March 22, 2019

3 Key Components of Mobile Audience Marketing

The birth of digital advertising brought with it the sophisticated use of data for audience targeting. While the cookie has served as the de facto mechanism for building audiences across… Read More ››

Foot Traffic & Attribution, Location-Based Marketing
Getting Back to Basics with Location-Based Marketing

February 8, 2019

Getting Back to Basics with Location-Based Marketing

Location-based marketing is becoming an increasingly popular campaign strategy for brands to attract both new and loyal customers. eMarketer forecasts that marketers will spend $26.5 billion in mobile location-targeted advertising in… Read More ››

Location-Based Marketing

February 1, 2019

Holiday Shopping Trends – A Data Study

Consumers once again flocked to retail locations throughout the 2018 holiday shopping season. In our latest data study, we evaluated retail store foot traffic from Monday November 12th through Monday… Read More ››

Foot Traffic & Attribution, Research / Analysis
Top 7 Retail Visits Holiday Shopping 2019=8

January 29, 2019

Walmart Wins Holiday Store Visits

This article originally appeared on MarketingLand.com by Greg Sterling. Over the holiday shopping period a surprisingly small number of retailers dominated store visits. According to Reveal Mobile, roughly one out of three… Read More ››

Location-Based Marketing, Research / Analysis
holiday shopping foot traffic analysis 2018

January 17, 2019

Webinar: Holiday Shopping Trends

  We’re thrilled to again be partnering with The Location Based Marketing Association for our upcoming webinar. Reveal Mobile will be highlighting foot traffic trends over the holiday. We’ll provide… Read More ››

Foot Traffic & Attribution, Location-Based Marketing, Research / Analysis

December 6, 2018

Reveal Mobile CTO John Haws Wins IAB Data Rock Star Award

Congratulations to Reveal Mobile’s CTO, John Haws, for winning the IAB’s Data Rock Star award at this week’s IAB Data and Mobile Symposium in New York City. From the IAB’s… Read More ››

Company News
What Is Location Based Marketing?

November 29, 2018

What Is Location Based Marketing?

Location-Based Marketing, Hyperlocal Advertising, Geotargeting, and Geofencing Explained Location-based marketing is a direct marketing strategy that serves advertising or content based upon someone’s current or previous location. This allows marketers… Read More ››

Custom Audiences, Foot Traffic & Attribution, Location-Based Audience Ideas, Location-Based Marketing, Social Media Advertising
2018 Black Friday Foot Traffic Statistics By Hour

November 27, 2018

Black Friday Shopping Foot Traffic

To shed light on how the epic shopping day of Black Friday is changing, we’ve pulled together a few of our own 2018 statistics, as well as data from a… Read More ››

Foot Traffic & Attribution, Research / Analysis

November 15, 2018

New Webinar: Understanding Location Based Marketing

As you’re coming out of the Thanksgiving holiday and getting back to work, join Reveal Mobile for our latest webinar on Wednesday, November 28th. We’ve partnered with Gupta Media and… Read More ››

Company News

November 7, 2018

Announcing Visit: A New Platform for Location-Based Marketing & Analytics

Reveal Mobile, a leader in location-based marketing, announces the launch of the Visit platform. The product is a leap forward for agencies, digital sales teams, retailers and brands, producing easy-to-understand… Read More ››

Company News, Location-Based Marketing
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