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January 24, 2020

Location Data Fireside Chat with CPO Andy Schrader: Five Questions to Ask When Shopping for Location-Based Marketing Software

Location data is valuable only when it’s reliable and scalable. Being able to target coffee drinkers who have been inside a Starbucks: very valuable. Trying to target coffee drinkers who… Read More ››

Industry Insights, Location-Based Marketing, Privacy
Digital Out of Home

January 22, 2020

Location Data Fireside Chat with CPO Andy Schrader: Digital Out-Of-Home Advertising

Digital and traditional out-of-home advertising are on a tear. The industry has fully embraced location data and is seeing new, unprecedented value from billboards and display screens. Brands like Lamar,… Read More ››

DOOH, Foot Traffic & Attribution, Location-Based Marketing, Out-of-Home
2020 Trends in Location-Based Advertising

January 20, 2020

Top Trends in Location-Based Advertising for 2020

Reveal Mobile recently produced a webinar featuring four location data industry experts who shared key trends, insights and predictions for location-based marketing and advertising in 2020.  The discussion covered location… Read More ››

Industry Insights, Location-Based Marketing, Privacy, Research / Analysis

January 17, 2020

Location Data Fireside Chat with CPO Andy Schrader: CCPA

As a consumer, you may be familiar with CCPA, otherwise known as the California Consumer Privacy Act. It relates to your privacy in the digital world. According to the media,… Read More ››

Industry Insights, Location-Based Marketing, Privacy

January 13, 2020

Questions Marketers and Advertisers Need to Ask Before Buying Location Data

Among the various types of consumer data available to marketers and advertisers, location data holds a unique status. It is the only type of data that connects digital and physical… Read More ››

Industry Insights
Reveal Mobile logo

Reveal Mobile’s 2019 Year in Review

Growth Across the Board: 2019 Year in Review RALEIGH, N.C., (Jan. 13, 2020) – 2019 was a banner year for location data and location-based advertising. It was also a high… Read More ››

Company News
2020 Trends in Location-Based Advertising

January 3, 2020

Webinar: Location-Based Advertising in 2020

Join us Wednesday January 15th at 2 PM ET Who should attend: Digital marketing and advertising leaders at full-service agencies and consumer brands The past year has been a high water… Read More ››

Industry Insights, Location-Based Marketing

December 23, 2019

Reveal Mobile’s Privacy Leadership: Always Do the Right Thing

Privacy First When it comes to location data, there is no issue more sensitive or more important than privacy. Tracking consumers’ locations makes all kinds of useful products and services… Read More ››

Industry Insights, Location-Based Marketing, Privacy
How to find your mobile ad ID

December 16, 2019

How to Find the Mobile Ad ID on Apple and Android Devices

The mobile advertising ID, also known as a mobile ad ID or a MAID, is a sequence of alphanumeric characters assigned to a mobile phone or tablet by the device… Read More ››

Company News

December 4, 2019

Retail Foot Traffic Foretells Which Bed Bath & Beyond Stores May Close

Image source: VISIT Local, software for location-based analytics, audiences and attribution According to CNBC, Bed Bath & Beyond lost $137 million in its 2019 fiscal year. It’s the first time… Read More ››

Industry Insights
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