“Two Case Studies In Geotargeting” Webinar

As attention continues to shift to mobile devices, ensuring that revenue follows is a challenge for media companies across the country. With a plethora of new advertising products and companies available, sales teams seek creative strategies to help them stand out in a competitive market.

In this webinar, learn how WRAL took advantage of new and existing technology to build two innovative and high performing mobile ad campaigns. This webinar offers a rare peek inside one of the industry’s most forward-thinking sales teams to see how they’re using beacons and geotargeting.

Through two case studies, the webinar covers numerous ways to leverage location-based marketing to create more sales opportunities, improve revenue, and build effective mobile campaigns.