Results-Driven Geofencing Marketing for Retail
Drive meaningful, measurable foot traffic
Get the campaign performance you expect
As a retail and field marketing pro, you need to generate sales with every ad dollar you spend. VISIT Local gives you the ability to reach the audiences most likely to convert and measure foot traffic attribution at the store, franchise, or brand level—plus a custom location data API—all in one location-based marketing solution.
VISIT Local delivers real results
The power of our results-driven geofencing technology shows in the success of our customers.
Increase in campaign conversion rate
Sales attributed to location-based audiences
Household campaign conversion rate
Advertise with unmatched precision
Our geofencing marketing platform serves up precise foot traffic data, down to the meter. Most location-based marketing solutions use large radii, leading to highly inaccurate audiences and wasted ad spend. VISIT Local uses advanced polygons that digitally outline building footprints, providing you with exactly the audiences you want to reach.
Use the data however and wherever you need
VISIT Local matches location-based events to our own proprietary database of over 12 million business locations for audience creation, analytics, and foot traffic attribution, with the ability to create your own points of interest as needed. Easily create audience segments based on places people have shopped. Then deploy targeted campaigns across your preferred digital marketing or social media platforms.
Connect online impressions to real-world actions
Foot traffic attribution reports are included with every campaign you run. You can even see how your geofencing marketing campaigns are performing mid-flight. This level of transparency and frequency lets you make better decisions at every campaign stage and improve your return on ad spend. With pixel tracking, you can attribute visits to all audience members who saw your ads.
Location data API
Enable automation, process, and data enrichment with the VISIT Local API. The API provides data scientists, engineers, and analysts across your organization the location data they need, unifying everyone with the same data sources, attributes, and systems. VISIT Local + API removes guesswork and uncertainty from all of your geofencing and location-based marketing and analytics efforts.
We use VISIT Local to track foot traffic to retail locations, create custom audiences based on places people have been, and run precise foot traffic attribution reports. We’re focused on geoconquesting campaigns, where we geofence direct competitors to win market share.
– Media Buyer
Deliver Your Audiences To
Google Marketing Platform
insight media labs
The Trade Desk
The value of geofencing marketing for retail
Retailers apply the results-driven value of VISIT Local across a variety of retail segments, including:
Restaurants | Health and beauty | Fitness | Entertainment | Grocery | Pets | Household goods | Consumer electronics | Automotive parts and services | Apparel | Toys and hobby | Hardware | Your segment, too