Blog

The latest industry news, interviews, technologies, and resources from the Reveal team.

SOMO and Reveal Announce Strategic Partnership to Elevate Digital Taxi Top Ad Campaign Measurement in New York City
May 1, 2025
press

SOMO and Reveal Announce Strategic Partnership to Elevate Digital Taxi Top Ad Campaign Measurement in New York City

New York, NY May 5, 2025– SOMO, the leading sustainable mobility company and part of Grupo Vallas, has announced a strategic partnership with Reveal, the industry-leading out-of-home (OOH) measurement

Reveal Mobile
Reveal Launches Brand Lift Measurement Product Across Nine European Countries
March 1, 2025
press

Reveal Launches Brand Lift Measurement Product Across Nine European Countries

The Leading Out-of-Home Measurement Platform Continues Global Expansion

Reveal Mobile
Reveal and Quan Media Group Expand Partnership to Advance Innovation in Out-of-Home Campaign Measurement
February 1, 2025
press

Reveal and Quan Media Group Expand Partnership to Advance Innovation in Out-of-Home Campaign Measurement

[New York, NY] – [February 6, 2025] – Reveal, the trailblazer in Out-of-Home (OOH) campaign measurement, is thrilled to announce the expansion of its partnership with Quan Media Group, one of the indu

Reveal Mobile
Decay Rates and OOH Measurement
February 1, 2025
industry

Decay Rates and OOH Measurement

The Relationship Between Decay Rate and Out of Home Campaign Measurement

RRandy Kilgore
Reveal Expands Brand Lift Measurement to Canada
January 1, 2025
press

Reveal Expands Brand Lift Measurement to Canada

New York, NY – 1/20/2025 – Reveal, the pioneer and market leader in Out of Home measurement and attribution, is thrilled to announce the launch of Brand Lift Studies in Canada. Effective immediately,

RRandy Kilgore
Why Retargeting Audiences from OOH Advertising on Mobile and CTV is Effective
December 1, 2024
industry

Why Retargeting Audiences from OOH Advertising on Mobile and CTV is Effective

Combining out-of-home (OOH) advertising with mobile and connected TV (CTV) retargeting is a smart multi-channel strategy that can boost brand recall, improve precision targeting, and drive conversions

RRandy Kilgore