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growth in geofencing

April 30, 2021

Infographic: Growth in Geofencing, Geotargeting and Location-Based Marketing

Nearly 90 percent of marketers use location data in campaigns. This includes everything from geotargeting entire countries in Google Ads to geofencing with polygons at the building level with VISIT… Read More ››

Geofencing marketing, Industry Insights, Location-Based Marketing, Research / Analysis, Social Media Advertising
Apple iOS 14

April 27, 2021

How Will iOS 14 Impact Location-Based Marketing, Advertising and Reveal Mobile?

Updated: 27 April 2021 Apple’s planned release of new privacy features in iOS 14 is expected to hit the street this week The release is intended to give more control to… Read More ››

Industry Insights, Location-Based Marketing, Privacy
Faneuil Hall marketplace tourist shoppers

December 29, 2020

Where Travelers to the Top U.S. Tourist Destinations Eat and Shop 

2020 was the year of C’s: Coronavirus. Covid. Cabin fever. That shut-in feeling gave rise to dreams of traveling, getting in the car or on a plane and heading to… Read More ››

Industry Insights, Research / Analysis
the-state-of-geofencing-marketing

December 16, 2020

Infographic: The State of Geofencing Marketing

What is geofencing marketing? Geotargeting and location-based marketing carry broad definitions. Geofencing marketing is a more granular and more customizable strategy that lets marketers capture exactly the audience they want… Read More ››

Geofencing marketing, Industry Insights
Foot Traffic to Top 10 Clothing Retailers

December 14, 2020

Discounts Drove Black Friday Foot Traffic

Clothing stores of all shapes and sizes have had to make adjustments for the 2020 holiday shopping season, typically starting with Black Friday. Not only have they had to change… Read More ››

Geofencing marketing, Industry Insights, Research / Analysis
Geofencing Marketing Report

November 9, 2020

Statistics Reveal the Best Geofencing Tactics to Grow Your Business

Updated 8/7/2021 Geofencing marketing has earned its place in the digital marketing mix through the establishment of best practices and consistently driving reliable results. Reveal Mobile recently surveyed 116 digital… Read More ››

Geofencing marketing, Industry Insights, Research / Analysis
Webinar_Covid Summer_Blog Small

September 1, 2020

Webinar – COVID Summer: How Restaurants, Gyms and Clothing Retailers Weathered the Storm

As cities across the U.S. have been impacted by the COVID-19 pandemic, retailers have re-opened in fits and starts across the country.  To understand the impact of the pandemic on… Read More ››

Foot Traffic & Attribution, Industry Insights, Research / Analysis
Location-Based Marketing Benchmark Report

August 21, 2020

Location-Based Marketing Benchmark Report: How Digital Marketers Use Location Data in Advertising

Location-based marketing is a rapidly evolving practice. Investment in geotargeted ads is growing at 40 percent, making it one of the fastest growing areas of digital marketing. There’s good reason…. Read More ››

Industry Insights, Location-Based Marketing, Research / Analysis
how digital as agencies use location data

June 30, 2020

Webinar: How Digital Ad Agencies Use Location Data to Understand, Reach and Convert Consumers

Join us Tuesday July 14 at 2 ET / 11 PT  In this 30 minute webinar, the Reveal Mobile team provides a comprehensive look at how large digital advertising agencies… Read More ››

Foot Traffic & Attribution, Industry Insights, Research / Analysis
grocery

May 28, 2020

How COVID-19 is Affecting Foot Traffic at Grocery Stores

Since the COVID-19 outbreak began, numerous articles have been published showing how foot traffic to various locations has changed. Using location data from mobile devices, organizations as diverse as the… Read More ››

Industry Insights, Research / Analysis
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