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Showing posts with the category of: Foot Traffic & Attribution ()

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Foot traffic attribution and the Digital Marketer banner

January 19, 2022

Foot Traffic Attribution and the Digital Marketer

Foot Traffic Analytics – Precursor to Attribution Updated 1/19/2022 Foot traffic analytics is a precursor to foot traffic attribution. To know the impact a campaign has on real-world traffic, marketers… Read More ››

Foot Traffic & Attribution
Store illustration

April 13, 2021

Reveal Mobile Has Democratized Foot Traffic Attribution for Marketing Campaigns

Attribution is hard. And expensive. To add insult to injury, sometimes it’s wrong. Advertisers have struggled to accurately measure campaign performance for as long as they’ve been running campaigns.  Attribution… Read More ››

Foot Traffic & Attribution
illustrated women holding shopping basket and phone

February 16, 2021

Reveal Mobile Launches Exposure-Based Attribution Reports for Geofencing Marketing

Reveal Mobile, the results-driven geofencing marketing company, announced today that it has launched exposure-based attribution reporting for advertising campaigns. This new attribution capability is available in VISIT Local, the geofencing… Read More ››

Company News, Foot Traffic & Attribution, Geofencing marketing
Solving for Foot Traffic Attribution banner

January 20, 2021

Case Study: Solving for Foot Traffic Attribution

Situation: A major media company worked with their client, a discount department store, to run a digital campaign with the goal of driving foot traffic to the retailer’s locations. The… Read More ››

Foot Traffic & Attribution, Geofencing marketing
League Worth

October 8, 2020

Are Major League Sports Sponsorships Worth It?

Sports fans all across the U.S. were heartbroken when their teams were forced to end their seasons prematurely in March 2020 due to the COVID-19 pandemic. The two major U.S…. Read More ››

Foot Traffic & Attribution
Using geotargeting in marketing campaigns

September 17, 2020

Reveal Mobile Launches New Product that Uncovers Customer Journey for Consumer Brands

NEW YORK and RALEIGH, NC, (Sept. 17, 2020) – Reveal Mobile, a leader in location-based marketing software, analytics and attribution, today announced the launch of VISIT Match 360, a new… Read More ››

Company News, Foot Traffic & Attribution, Location-Based Marketing
Reveal Mobile Tapad Partnership

August 4, 2020

Tapad and Reveal Mobile Partner to Launch New Audience and Attribution Capabilities for Ad Buyers

NEW YORK and RALEIGH, NC, (Aug. 4, 2020) – Tapad, a global leader in digital identity resolution, and Reveal Mobile, a leader in location-based marketing, today announced a collaboration that… Read More ››

Company News, Foot Traffic & Attribution, Location-Based Marketing
Geofencing Marketing

June 10, 2020

Common Use Cases for VISIT Match

VISIT Match matches the real-world visitors to your locations, de-duplicates, anonymizes and cleanses the data.  We then add attributes important to your business. Whether its 10 or 10,000+ locations, we… Read More ››

Foot Traffic & Attribution, Location-Based Marketing, Out-of-Home, Research / Analysis
Woman walking across cross walk

March 10, 2020

Three Ways to Solve for Foot Traffic Attribution

Tying ads to online conversions, purchases, and sales is simple and straightforward. Most ad platforms display these metrics on their dashboard home pages. They show you your ad spend per… Read More ››

Foot Traffic & Attribution, Industry Insights
Man looking at computer screen

January 30, 2020

How To Reliably Solve For Foot Traffic Attribution

Foot traffic attribution, which ties ads to consumer actions, is a challenge marketers have long struggled to solve. As we progress further into the digital age, more companies are advertising… Read More ››

Foot Traffic & Attribution, Industry Insights
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