January 24, 2023

How to Run Geofencing Ads with a Programmatic Buy

One of the questions agencies and retailers frequently ask us is how they can use mobile ad IDs in their Google geofencing ads strategy. The short answer is they can’t…. Read More ››

Geofencing marketing

December 12, 2022

How to Connect TikTok to Foot Traffic at Brick and Mortar Stores

TikTok is eating the world. The typical TikTok user spends 95 minutes per day in the app, watching videos and staying in tune with the latest music trends. Ninety-five minutes…. Read More ››

Custom Audiences, Foot Traffic & Attribution, Geofencing marketing, Social Media Advertising

November 30, 2021

How to Drive Foot Traffic to Stores for Last-Minute Holiday Deals

Holiday Sales Forecast Social Media and Location Targeting How to Use Facebook Audiences for Your Goals  Selling Geofence Marketing to Stakeholders  Campaign Examples Holiday Sales Forecast Let me jump in… Read More ››

Custom Audiences, Geofencing marketing, Location-Based Audience Ideas, Social Media Advertising

November 10, 2021

How to Overcome High CPMs in Social Media Campaigns

As in-person conferences and industry events have resumed, the Reveal Mobile team has been hitting the road to speak to marketers who are hungry for knowledge about advertising on social… Read More ››

Custom Audiences, Geofencing marketing, Social Media Advertising

September 22, 2021

How to Increase Retail Foot Traffic with Geofencing Ads

Geofencing is a powerful marketing strategy used to precisely target audiences within a geographic location and deliver ads relevant to those audiences. Geofencing also includes campaign attribution so marketers can… Read More ››

Geofencing marketing

September 10, 2021

How to Use Geofencing in a Social Media Campaign

Step 1: Analyze Foot Traffic Step 2: Build Your Audience Step 3: Measure Campaign Effectiveness Step 1: Analyze Foot Traffic The first step in the most successful paid social campaigns… Read More ››

Geofencing marketing, Social Media Advertising

June 7, 2021

Geofencing vs Geo Conquesting – Which One is Best?

As consumers start coming back to brick-and-mortar retailers, marketers are scrambling to drive traffic to their particular stores. In a marketplace saturated with ads, how do you ensure your target… Read More ››

Geo conquesting, Geofencing marketing

April 30, 2021

Infographic: Growth in Geofencing, Geotargeting and Location-Based Marketing

Nearly 90 percent of marketers use location data in campaigns. This includes everything from geotargeting entire countries in Google Ads to geofencing with polygons at the building level with VISIT… Read More ››

Geofencing marketing, Industry Insights, Location-Based Marketing, Research / Analysis, Social Media Advertising

March 11, 2021

How Geofencing Advertising Can Benefit Your Business

Nearly everyone has a smartphone and carries it with them just about everywhere. This device that we rely on to get places, buy things, plan our day, and communicate with… Read More ››

Geofencing marketing

February 22, 2021

What is Geo Conquesting Marketing and How to Do It

MarTechSeries says that brand loyalty is up for grabs — 73% of today’s shoppers are willing to consider a new brand if they experience poor product quality, a lack of… Read More ››

Geo conquesting, Geofencing marketing, Location-Based Audience Ideas