Company & Industry News

Blog

Showing posts with the category of: Location-Based Marketing ()

Filter by

Digital Place Based Advertising Association (DPAA)

October 11, 2019

Reveal Mobile Joins DPAA to Drive Out-of-Home Industry into Digital Future

Reveal Mobile Joins DPAA to Drive Out-of-Home Industry into Digital Future The out-of-home industry is undergoing a state of transformation with the advent of digital out-of-home (DOOH). When you fill… Read More ››

Company News, Foot Traffic & Attribution, location data, Location-Based Marketing

How Direct-To-Consumer Brands Can Lower Customer Acquisition Costs With Location Data

Over the last decade “direct to consumer” brands (DTC) have become the new upstarts in retail. They first began as stand-alone e-commerce companies, relying primarily upon digital marketing and word-of-mouth… Read More ››

Location-Based Audience Ideas, Location-Based Marketing

September 30, 2019

Reveal Mobile Selected as Finalist for 2019 NC Tech Awards

Reveal Mobile Selected as Finalist for 2019 NC Tech Awards RALEIGH, N.C., (Sept. 30, 2019) – Reveal Mobile, a leader in location based audiences, attribution and analytics, has been selected… Read More ››

Company News, Foot Traffic & Attribution, Location-Based Marketing
Reveal Mobile cleanses billions of data points a day.

September 13, 2019

How Businesses Use VISIT Match

For the advertisers, brands, and agencies that have moved beyond simple geotargeting and need to build their own sophisticated solutions based on mobile location data, we’ve built VISIT Match. VISIT… Read More ››

Custom Audiences, Location-Based Marketing
Using geotargeting in marketing campaigns

September 4, 2019

The Ultimate Guide to Geotargeting

Here’s what you need to know to execute a show-stopping geotargeting campaign.   Geotargeting, also known as location-based marketing, allows marketers to segment their target market based on where their… Read More ››

Location-Based Marketing

August 22, 2019

Case Study: Audiences and Attribution for Amusement Parks

Forward-thinking agency, Plunge Digital, worked with Magic Springs Theme and Water Park to reach and measure visitors for the July 4th holiday, making creative use of location-based marketing and analytics…. Read More ››

Custom Audiences, Foot Traffic & Attribution, Location-Based Audience Ideas, Location-Based Marketing, Research / Analysis
An example of the wrapped car from the VISIT Match mobilads case study

August 21, 2019

An Out-Of-Home Case Study

A unique twist on incorporating privacy compliant location data into a cutting edge out-of-home campaign.   Introduction mobilads is a data driven out-of-home advertising company. They wrap rideshare vehicles with… Read More ››

Custom Audiences, Foot Traffic & Attribution, Location-Based Audience Ideas, Location-Based Marketing, Research / Analysis
MarTech Breakthrough Award

August 7, 2019

Reveal Mobile Wins “Best Location Based Marketing Platform” Award

Reveal Mobile Recognized for Innovation in Location Based Marketing Technology with 2019 MarTech Breakthrough Award   RALEIGH, NC, Aug. 7, 2019 – Reveal Mobile, a leader in location-based marketing and… Read More ››

Company News, Location-Based Marketing
reveal mobile foot traffic attribution polygon

July 29, 2019

Reveal Mobile Expands Point-of-Interest Database With Canadian Businesses

In response to growing demand, Reveal Mobile, a leader in location-based marketing and foot traffic attribution, announces the expansion of their proprietary “Point of Interest” (POI) database to now include… Read More ››

Company News, Foot Traffic & Attribution, Location-Based Marketing
Glossary open

July 8, 2019

A Glossary of Geotargeting Terms

Whether a new agency or an experienced brand, marketers can easily stay up to date on the industry’s vernacular, acronyms and what location-based marketing is all about. Here is a… Read More ››

Foot Traffic & Attribution, Location-Based Marketing, Research / Analysis
1 / 5