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Showing posts with the category of: Location-Based Marketing ()

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Apple iOS 14

August 10, 2020

How Will iOS 14 Impact Location-Based Marketing, Advertising and Reveal Mobile?

Quick Hit: iOS Supply will initially dip and then steadily re-build because Apps are highly motivated to help consumers understand the value exchange for shared data The value of privacy… Read More ››

Industry Insights, Location-Based Marketing, Privacy

This Just Works: Live Virtual Workshop

45 Hacks To Transform Your Digital Marketing Results Now Presented by: DIGITALMARKETER & ACTIVECAMPAIGN August 26 | Register Today   This Just Works! This Just Works is the digital anti-conference, delivering… Read More ››

Location-Based Marketing, Social Media Advertising
Reveal Mobile Tapad Partnership

August 4, 2020

Tapad and Reveal Mobile Partner to Launch New Audience and Attribution Capabilities for Ad Buyers

NEW YORK and RALEIGH, NC, (Aug. 4, 2020) – Tapad, a global leader in digital identity resolution, and Reveal Mobile, a leader in location-based marketing, today announced a collaboration that… Read More ››

Company News, Foot Traffic & Attribution, Location-Based Marketing
Reveal Mobile's Visit Platform is Flexible and Scalable

June 10, 2020

Common Use Cases for VISIT Match

VISIT Match matches the real-world visitors to your locations, de-duplicates, anonymizes and cleanses the data.  We then add attributes important to your business. Whether its 10 or 10,000+ locations, we… Read More ››

Foot Traffic & Attribution, Location-Based Marketing, Out-of-Home, Research / Analysis

May 26, 2020

Case Study: Tapping Into Quality Leads for a High-End Consumer Product

Using VISIT Local to generate sales pipeline and reach a discerning market with a new, high-end consumer product.   Background iBBQ is a new, high-end barbeque table designed to bring… Read More ››

Location-Based Marketing, Social Media Advertising

April 3, 2020

How Many Mobile Devices Can You See at the Places I Care About?

As a provider of location-based analytics, audiences and attribution software, Reveal Mobile talks to agencies, brands, media companies and advertisers across the U.S. every day.  In many of these conversations,… Read More ››

Location-Based Marketing

March 18, 2020

How Restaurants Can Use Location-Based Marketing To Drive Take-Out Sales

Due to efforts to contain the spread of COVID-19, chains and independent restaurants are forced to close their doors to dine-in patrons for the foreseeable future. Most restaurants are providing… Read More ››

Custom Audiences, Location-Based Audience Ideas, Location-Based Marketing, Social Media Advertising

February 18, 2020

How to Use Location Data to Outsmart Competitors & Win Market Share

Originally published on SearchEngineJournal.com by Brent Csutoras While location-based marketing is widely practiced, understanding and effectively using location-based audiences remains a challenge for small to mid-sized agencies and brands. Digital… Read More ››

Custom Audiences, Foot Traffic & Attribution, Industry Insights, Location-Based Marketing

January 24, 2020

Location Data Fireside Chat with CPO Andy Schrader: Five Questions to Ask When Shopping for Location-Based Marketing Software

Location data is valuable only when it’s reliable and scalable. Being able to target coffee drinkers who have been inside a Starbucks: very valuable. Trying to target coffee drinkers who… Read More ››

Industry Insights, Location-Based Marketing, Privacy
Digital Out of Home

January 22, 2020

Location Data Fireside Chat with CPO Andy Schrader: Digital Out-Of-Home Advertising

Digital and traditional out-of-home advertising are on a tear. The industry has fully embraced location data and is seeing new, unprecedented value from billboards and display screens. Brands like Lamar,… Read More ››

DOOH, Foot Traffic & Attribution, Location-Based Marketing, Out-of-Home
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