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Showing posts with the category of: Location-Based Marketing ()

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August 22, 2019

Case Study: Audiences and Attribution for Amusement Parks

Forward-thinking agency, Plunge Digital, worked with Magic Springs Theme and Water Park to reach and measure visitors for the July 4th holiday, making creative use of location-based marketing and analytics…. Read More ››

Custom Audiences, Foot Traffic & Attribution, Location-Based Audience Ideas, Location-Based Marketing, Research / Analysis
An example of the wrapped car from the VISIT Match mobilads case study

August 21, 2019

An Out-Of-Home Case Study

A unique twist on incorporating privacy compliant location data into a cutting edge out-of-home campaign.   Introduction mobilads is a data driven out-of-home advertising company. They wrap rideshare vehicles with… Read More ››

Custom Audiences, Foot Traffic & Attribution, Location-Based Audience Ideas, Location-Based Marketing, Research / Analysis
MarTech Breakthrough Award

August 7, 2019

Reveal Mobile Wins “Best Location Based Marketing Platform” Award

Reveal Mobile Recognized for Innovation in Location Based Marketing Technology with 2019 MarTech Breakthrough Award   RALEIGH, NC, Aug. 7, 2019 – Reveal Mobile, a leader in location-based marketing and… Read More ››

Company News, Location-Based Marketing
reveal mobile foot traffic attribution polygon

July 29, 2019

Reveal Mobile Expands Point-of-Interest Database With Canadian Businesses

In response to growing demand, Reveal Mobile, a leader in location-based marketing and foot traffic attribution, announces the expansion of their proprietary “Point of Interest” (POI) database to now include… Read More ››

Company News, Foot Traffic & Attribution, Location-Based Marketing
Glossary open

July 8, 2019

A Glossary of Geotargeting Terms

Below is our glossary of geotargeting terms. While location based marketing and geotargeting continue to grow rapidly as a marketing strategy, it remains a niche topic to most marketers. Because… Read More ››

Foot Traffic & Attribution, Location-Based Marketing, Research / Analysis
Marketing colleagues

July 2, 2019

Getting Started With Location-Based Marketing

You’ve just joined an agency or have been tasked with running a type of campaign you’ve never encountered before. Your client wants to reach the audiences that visit their own… Read More ››

Foot Traffic & Attribution, Location-Based Marketing, Social Media Advertising
reveal mobile foot traffic attribution polygon

June 24, 2019

Reveal Mobile Launches Foot Traffic Attribution Solution

We’re thrilled to announce today the launch of foot traffic attribution reporting within our VISIT Local platform.  As digital advertising continues to mature, brands and advertisers are looking for more… Read More ››

Company News, Foot Traffic & Attribution, Location-Based Marketing
Phone Screen

June 19, 2019

Location-Based Marketing: What Works and What Doesn’t

A rapidly growing marketing strategy, sitting right in the middle of the advertising ecosystem, is location-based marketing. According to BIA Advisory Services, marketers will spend over $26 billion in 2019 on… Read More ››

Location-Based Marketing
Marketing Strategy

June 3, 2019

The weather is changing and so should your marketing strategy

Every change of season brings about new opportunities for marketers to tailor their message to their audiences. The advent of summertime and fun-in-the-sun similarly offers new options for creatives and… Read More ››

Location-Based Audience Ideas, Location-Based Marketing
Location-Based Marketing for all skill levels

May 31, 2019

Location-Based Marketing for All Skill Levels

Since Reveal Mobile began in 2015, we find that there’s a range of experience and sophistication with any marketing strategy. This especially holds true with location-based marketing and geotargeting, which… Read More ››

Custom Audiences, Foot Traffic & Attribution, Location-Based Audience Ideas, Location-Based Marketing
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