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Showing posts with the category of: Research / Analysis ()

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September 9, 2021

Are NFL Sponsorships Worth It?

As a follow up to our article showing whether major league sports sponsorships are worth it, which covered the NBA, MLB and NHL, we put together an article fully dedicated… Read More ››

Company News, Research / Analysis
Digital Agency

August 26, 2021

It’s The Best & Worst Time to Be a Digital Agency

There’s no shortage of articles highlighting the challenges that digital marketing and ad agencies face today. They are under pressure to deliver data-driven insights about the customer journey, measurement and… Read More ››

Research / Analysis
growth in geofencing

April 30, 2021

Infographic: Growth in Geofencing, Geotargeting and Location-Based Marketing

Nearly 90 percent of marketers use location data in campaigns. This includes everything from geotargeting entire countries in Google Ads to geofencing with polygons at the building level with VISIT… Read More ››

Geofencing marketing, Industry Insights, Location-Based Marketing, Research / Analysis, Social Media Advertising
Faneuil Hall marketplace tourist shoppers

December 29, 2020

Where Travelers to the Top U.S. Tourist Destinations Eat and Shop 

2020 was the year of C’s: Coronavirus. Covid. Cabin fever. That shut-in feeling gave rise to dreams of traveling, getting in the car or on a plane and heading to… Read More ››

Industry Insights, Research / Analysis
Foot Traffic to Top 10 Clothing Retailers

December 14, 2020

Discounts Drove Black Friday Foot Traffic

Clothing stores of all shapes and sizes have had to make adjustments for the 2020 holiday shopping season, typically starting with Black Friday. Not only have they had to change… Read More ››

Geofencing marketing, Industry Insights, Research / Analysis
Geofencing Marketing Report

November 9, 2020

Statistics Reveal the Best Geofencing Tactics to Grow Your Business

Updated 8/7/2021 Geofencing marketing has earned its place in the digital marketing mix through the establishment of best practices and consistently driving reliable results. Reveal Mobile recently surveyed 116 digital… Read More ››

Geofencing marketing, Industry Insights, Research / Analysis
Webinar_Covid Summer_Blog Small

September 1, 2020

Webinar – COVID Summer: How Restaurants, Gyms and Clothing Retailers Weathered the Storm

As cities across the U.S. have been impacted by the COVID-19 pandemic, retailers have re-opened in fits and starts across the country.  To understand the impact of the pandemic on… Read More ››

Foot Traffic & Attribution, Industry Insights, Research / Analysis
Location-Based Marketing Benchmark Report

August 21, 2020

Location-Based Marketing Benchmark Report: How Digital Marketers Use Location Data in Advertising

Location-based marketing is a rapidly evolving practice. Investment in geotargeted ads is growing at 40 percent, making it one of the fastest growing areas of digital marketing. There’s good reason…. Read More ››

Industry Insights, Location-Based Marketing, Research / Analysis
how digital as agencies use location data

June 30, 2020

Webinar: How Digital Ad Agencies Use Location Data to Understand, Reach and Convert Consumers

Join us Tuesday July 14 at 2 ET / 11 PT  In this 30 minute webinar, the Reveal Mobile team provides a comprehensive look at how large digital advertising agencies… Read More ››

Foot Traffic & Attribution, Industry Insights, Research / Analysis

June 23, 2020

How to Make the Most of Paid Media Right Now

During an economic downturn, ad market dynamics and ad buyer behaviors shift. Amid these changes, it’s critical for consumer brands to continue to advertise. Marketers and the agencies that work… Read More ››

Location-Based Audience Ideas, Research / Analysis
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